2024 Power of Home Fundraising Campaign

Habitat for Humanity Michigan Partners with Consumers Energy for "Power of Home" Fundraising Campaign

In a bid to address housing challenges across Michigan, Habitat for Humanity of Michigan has joined forces with Consumers Energy for a groundbreaking fundraising initiative dubbed the "Power of Home" campaign. The partnership aims to bolster efforts in providing safe, decent, and affordable housing for communities statewide.

Under the "Power of Home" campaign, Consumers Energy has pledged a match, contributing $1 for every $2 donated through the fundraiser, with a cap of $100,000. This generous gesture will amplify the impact of individual contributions, increasing their value in support of Habitat for Humanity's mission.

The fundraising campaign operates through an online platform administered by Habitat for Humanity of Michigan, facilitating participation from local communities across the state. Each local Habitat affiliate will spearhead fundraising efforts tailored to their respective localities, ensuring that the benefits of the campaign directly address the unique housing needs within their communities.

All funds raised through the campaign, including Consumers Energy's matching grant, will remain within the communities where the donations are made. This localization ensures that every dollar contributed goes towards advancing Habitat for Humanity's vital work in Michigan, focusing on constructing and rehabilitating homes to provide secure and affordable housing solutions.

With Consumers Energy's commitment of $100,000, combined with the funds raised by local Habitats, the campaign is poised to generate a total of $300,000 in support of Habitat for Humanity's initiatives statewide. This substantial financial backing will significantly bolster ongoing projects and future endeavors aimed at addressing the housing challenges faced by Michigan residents.

2024 is the 11th year Consumers Energy and Habitat Michigan have partnered for this fundraising campaign. In the past ten years (2013-2023) Power of Home (formerly Home Run for Habitat) campaigns have successfully raised nearly $2 million from over 4,900 public donors, bringing the total raised/matched to more than $3 million. Consumers Energy provided $1 million in matching funds for Habitat affiliates by its donation of $1 for every $2 raised through individual donations. 

“Consumers Energy is committed to keeping the lights on for Michigan homes. That starts with helping our customers to live in safe, affordable homes that reduce energy waste and protect the planet,” said Lauren Snyder, Consumers Energy’s vice president of customer experience. “We’re excited to continue our partnership with Habitat Michigan and make an impact in communities we serve.” 

The "Power of Home" campaign stands as a testament to the power of collaboration in tackling pressing societal issues. By harnessing the resources and goodwill of both corporate entities and local communities, Habitat for Humanity of Michigan and Consumers Energy are spearheading positive change and working towards the realization of a future where adequate housing is a reality for all Michiganders.